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STA USA will sell AmeriSpan Programs

LANGUAGE IMMERSION GOES MAINSTREAM

STA Travel Now Offers AmeriSpan & Other Language Programs

STA travel, the world's largest student travel agency, has begun selling language immersion programs in all of its offices across the United States. By teaming up with AmeriSpan, the leader in Spanish language programs in Latin America, and two of the world's other leading language travel companies, STA Travel offers one-stop shopping. People wanting to participate in a language immersion program can now buy their airline ticket and register for a language immersion program.

Studying a language in a country where the language is spoken increases comprehension and speeds up the overall learning process. Participants are immersed in the culture which allows them to learn much more than just grammar and vocubulary such as the unique etiquette of communicating in the target language. Experts have long agreed that true fluency can be obtained more easily when one understands culture and the history of the native speakers.

Historically, language immersion programs have been marketed by educational institutions but companies like AmeriSpan Unlimited have been blurring the line between the educational and travel aspects of these programs. "These programs are just another type of travel that we call language travel. Our participants, study Spanish in the morning, may visit a museum or take a dance class in the afternoon and then share dinner with a local family in the evening. On the weekends, they are regular tourists eager to visit Mayan ruins, hike through a rainforest or relax on the beach," says John Slocum, President of AmeriSpan.

Having built its reputation on "getting you there", STA Travel has more recently helped increase the awareness of affordable adventure travel packages. Their decision to offer AmeriSpan and other organizations' programs is sure to do the same for the newest niche in travel, language travel.

### AmeriSpan is the leading organization in the U.S. specializing in Spanish immersion programs, internship/volunteer placements and other educational travel experiences in Latin America and Spain. Thousands of people each year participate in their 39 language programs in 16 Spanish speaking countries.

STA Travel, with more than 200 locations around the globe, is the world's largest travel company for students and young people. Their aim is to provide their clients with all the services they'll need to make travel affordable, fun and safe. Their products include: low cost airfares; student travel passes and ID cards, travel insurance and a variety of land & tour packages.



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