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German for Marketing
Munich, Germany
Located to the north of the Bavarian Alps, on the River Isar, Munich (München) is a city that combines proud provincialism with international glamour. Founded by Duke Henry the Lion in 1158, the city had become, within a century, the seat of the Wittelsbach dynasty, who ruled the duchy, electorate and kingdom of Bavaria until the end of World War I.
Their influence is evident in the concentration of grand Gothic, Renaissance, Baroque and neo-classical architecture adorning Munich’s streets. Perhaps most importantly, the Wittelsbach’s patronage of the arts and extensive art collections provided the basis for Munich’s world-class museums and galleries.
The city acquired the name München (‘home of the monks’) from its first monastery, founded in the eighth century. Monasteries have since played an important role in the history of the city, not least by starting the beer brewing traditions for which the city has received worldwide renown.
Munich's warm summers, garden restaurants, open-air stages, world famous Oktoberfest celebration, and snowy winters with romantic Christmas markets make it a great place to visit year-round.
Germans professionals are generally thought of as hard working, forward thinking, creative, and educationally advanced. German car companies, for example, have some of the most innovative marketing schemes of any industry in the world. AmeriSpan’s customizable German Marketing program offers Marketing professionals and students the opportunity to immerse themselves in the German language, specifically in relation to the vocabulary and common expressions used in the German Marketing world. We recommend that participants have a minimum high beginner German language proficiency to get the most from the program.
Participants: Marketing professionals and students. International mix with more than half of the participants from Europe. Average age range 21-35.
Other: The school is located in a modern building next to the pedestrian zone which offers shopping and dining. Capacity is 100 students/day.
Program (included in tuition):
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- 4 hrs/day (20 hrs/wk) group classes (max 12)
- 6 hrs/week mini-group (max 2) German Marketing classes
- Shared room with host family
- Breakfast Daily
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Possible Options (extra cost):
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- Airport pick-up
- Half- Board Upgrade with homestay (2 meals daily)
- Private room
- Student residence/apartment instead of homestay (no meals)
- Minimum German Level: High Beginner (if zero, add 3-4 weeks of regular German before course)
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| Course Name |
1 Wk |
2 Wks |
3 Wks |
4 Wks |
Add'l Wks |
Class Size |
Meals |
| German for Marketing Program w/homestay |
$850 |
$1745 |
$2595 |
$3440 |
$850 |
max 12 |
1 |
| German for Marketing Program w/apartment |
$850 |
$1680 |
$2500 |
$3315 |
$820 |
max 12 |
0 |
| German for Marketing classes only |
$645 |
$1275 |
$1860 |
$2500 |
$615 |
max 12 |
0 |
[Register For This Program Now]
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Program Notes:
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* Extra homestay days: Not available
* Extra residence days: Special request
* Upgrade to private room in homestay or residence: add $45/week
* Upgrade to half-board in homestay: add $105/week
* Airport Pickup $90
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